With its distinctive midnight-black boxes, bright fonts and intriguing product names, the Mythical collection is something of a modern icon in the incense sector. Originally created in 6 heady perfume blends to tap into the ever-growing Halloween market, it has since become one of Stamford’s most recognisable and best-selling lines all year round.

The collection now includes 12 fragrances, whose names reflect the aromatic effect, the packaging style and the target audience’s personality and passions – including Vampire’s Kiss (musk, lavender and cedarwood), Pixie’s Dance (vanilla and tonka bean) and Demon’s Lust (green leaves, cinnamon and cloves). Available in hex-pack incense sticks, cones and backflow cones, the Mythical collection also includes variety sets enchantingly packaged in the same eye-catching style as the individual products.